Somewhat Useful
Latest Episode

Should We Be Building Websites for Humans or Robots?

AI bot traffic is projected to surpass human traffic by the end of 2027. In this episode, we discuss how web design is changing and what we can expect for the future. We talk about whether the extra SEO effort is worth it, adding AI clauses to design contracts, and why we still believe we should build for humans first. Mentioned in the episode: Internet traffic composition: https://blog.will-myers.com/post/internet-traffic-composition Phone stand: https://www.moft.us/products/invisible-phone-tri

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Recent Episodes

Should We Be Building Websites for Humans or Robots?
9
May 28, 2026

Should We Be Building Websites for Humans or Robots?

AI bot traffic is projected to surpass human traffic by the end of 2027. In this episode, we discuss how web design is changing and what we can expect for the future. We talk about whether the extra SEO effort is worth it, adding AI clauses to design contracts, and why we still believe we should build for humans first. Mentioned in the episode: Internet traffic composition: https://blog.will-myers.com/post/internet-traffic-composition Phone stand: https://www.moft.us/products/invisible-phone-tri
Practical Ways to Use AI for Client Work
8
May 20, 2026

Practical Ways to Use AI for Client Work

In this episode, Will sits down with Becca Harpain from Inside the Square and Dave Hawkins from Made by Dave to discuss all things AI: vibe coding, what they will and won’t use AI for, how their workflows have shifted now that AI tools are widely available, and the main skills Squarespace designers should be focused on right now. Thank you to our sponsor, Breely! Breely is modern scheduling software with every feature unlocked for free, including signatures, payments, and Email or SMS notificati
Kill Your Darlings: When to Let Things Go
7
April 24, 2026

Kill Your Darlings: When to Let Things Go

In this episode, we discuss the concept of "killing your darlings" — letting go of products, processes, or tools in your business that no longer serve you to make room for what's next. Will shares how he’s rethinking his plugin strategy and Christy reflects on services she’s no longer offering. We also discuss the shifting landscape of the web design and development industry and debate the creativity (or lack thereof) of LLMs. Thank you to our sponsor, Breely! Breely is modern scheduling softwar
Building Eventually with Kelsey Gilbert-Kreiling
6
April 14, 2026

Building Eventually with Kelsey Gilbert-Kreiling

Today we're joined by Kelsey Gilbert-Kreiling (of Week of the Website and Eventually) to chat about launching the new event ticketing platform she built with her husband Zach. We learn about the origin story, how they use Claude in their build process, and discuss how AI is reshaping the future of in-person gatherings. Will explains why he moved Code Curious off of Squarespace, and Christy shares an update on her wine education journey. Try a free month of Eventually at eventuallyticketing.com/s
If We Had to Start Over in 2026
5
March 31, 2026

If We Had to Start Over in 2026

If we had to start over today, with no audience, no email list, and no reputation, what would we actually do? In this episode, we break down what still works for building a web design business, what we'd skip completely, and where we'd focus if we had to rebuild from scratch in 2026. We also talk about SEO, YouTube, AI search, email lists, Instagram, digital products, client work, and the slow reality of growing something that lasts. Plus, Christy shares the story of winning $5,000 at Sponsor Ga
Building on Your Own Terms with Gavin Zuchlinski
4
March 17, 2026

Building on Your Own Terms with Gavin Zuchlinski

In this episode, Christy and Will discuss recent and upcoming conferences, Squarespace updates, and Will’s evolving opinion on OpenClaw. Then they chat with Gavin Zuchlinski, founder of some of the best scheduling tools on the market, including this season’s sponsor, Breely! You'll hear about how he created Acuity as a side hustle, the Squarespace acquisition, and why he wanted to build yet another scheduling platform. Mentioned in the episode: Will’s article about OpenClaw: Final Surge app Die

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Reviews

More Than Somewhat Useful

"Will and Christy are the king and queen of understatement because this podcast is so much more than “somewhat useful.” I’ve been a web designer for 5 years and learned about a new way to automate an…"

theweave79 | June 12, 2023

Refreshing and helpful!

"Christy & Will have so much experience but their vibe is "We are still figuring it out, too!" which is refreshing in this online world where everyone is always pushing expertise and trying to sell st…"

Shannah36 | July 17, 2023

Definitely Useful!

"Excellent tips from Christy and Will! Looking forward to more episodes"

SCB DAVE | July 24, 2023

Best podcast find this year

"I would rename this podcast “Entirely Useful” — I have discovered so many game changing tools and tricks for my business from just a handful of episodes. I’ve been designing Squarespace sites indepen…"

plumcove | March 9, 2024

Fav business podcast right now!

"Thank you Christy and Will for putting out such quality, relatable information! I am a Squarespace web designer so it’s been incredibly validating to hear two other designers who I greatly admire, be…"

cpheneger92 | Feb. 29, 2024